Selling Testing Into Project Teams

Half the battle isn’t how we test, it’s selling the idea that we should test in the first place. As testers, we must advocate for quality and amplify why projects should include testing. Yet who do we have to convince? When is the right time to “sell” testing? What types of testing can we advocate for? How should we go about “selling”? 

We’re not salespeople, we’re testers! Yet it’s possible to step into that role when the time and context is right. And it’s an important role to play if we’re to have a positive impact on the delivery of high-quality products and services.      

And in some cases, an organisation may have never hired a tester before — let alone be aware of the importance of testing and the different types of testing available. We need to share what testing looks like and the value we can add. 

Join Callum Akehurst-Ryan as he takes you into the world of influencing, advocating and selling. This is a must Masterclass webinar for anyone looking to amplify the value that testing brings to a team.