Alessandra Moreira: Build your circle of influence thumbnail

In this episode of Leading With Quality, Rosie Sherry speaks with Alessandra Moreira, Director of Quality Engineering at BrainPOP. Alessandra and Rosie discuss the shift from “QA” to quality engineering and why this change matters for how the profession is perceived.

Alessandra shares how she reframes leadership’s requests for test case counts into meaningful discussions about coverage, pipelines, and business impact. Together, they examine the balance between automation and exploration, the importance of maintainability in an AI-driven world, and how testers can start building their own circle of influence, one conversation at a time.

You’ll hear about:

  • Why “quality engineering” better represents the breadth of modern testing
  • Moving from metrics to meaningful business conversations
  • Building influence without senior titles
  • Balancing automation with exploratory testing
  • The growing role of testers in guiding responsible use of AI

If you want practical insights on influencing quality discussions, growing your professional impact, and shaping the future of testing, this conversation offers plenty to take away.


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