Mobile Push Notification “The Real Catalyst for your User Engagement”
21st April 2022
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Locked
Saif Siddiqui
Test Lead
Talk Description
A push notification is a short message that appears as a pop-up on your desktop browser, mobile home screen, or in your device notification centre from a mobile app.
Testing pushing notifications rightly will not only help you retain your user base but will also be a blessing in disguise out-beating your competitor in various aspects like ROI, User Engagement, and Lead Generation.
In this power pack talk, we will also discuss how you need to be cautious while designing the testing strategy for your push notifications so that you retain your loyal user base.
What you’ll learn
By the end of this talk, you'll be able to:
- Understanding push notification
- Type of Push notifications
- Use cases of push notification
- Push notification scenarios
Saif Siddiqui
Test Lead
Saif Siddiqui is a Test Lead and having Scrum Master ITIL, Prince2 and ISTQB certification, managing multiple consumer and customer-facing applications.
He is an experienced and certified Mobile Apps and IoT application tester some including iBeacon Sensors, Drones, Smart Watches, etc.
He is experienced in leading and managing Mobile functional, Automation, and Digital testing. Taking pride in playing key roles In delivering some of the" Highest rated Apps" in Europe, India, and other APAC regions with more than a million downloads in different App stores.
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