This week, Simon is joined by Rosie Sherry live from London Community Week, with a surprise appearance from Marie Cruz, developer advocate at Grafana.
Rosie shares what's come out of two days at the conference, including a workshop on bringing an AI mindset to community building and the Claude skills she's been experimenting with, from a community glossary generator to a profile creator for researching people.
Marie talks through Grafana's emerging champions program, the lessons her team has learned scaling it, and why "branded socks are not everything" when it comes to motivating community members.
The conversation covers community decay and why a dip in engagement is normal, not a failure, the small hike versus the big spike as a way of thinking about online versus in-person community building, and what actually makes a conference feel welcoming to first time attendees.
Simon also shares how he's been using Claude to turn the team's internal wins channel into a monthly report, surfacing themes and patterns from what the team has been celebrating.
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